Posts Tagged propaganda

Spin (public relations)

In public relations, spin is a form of propaganda, achieved through providing an interpretation of an event or campaign to persuade public opinion in favor or against a certain organization or public figure. While traditional public relations may also rely on creative presentation of the facts, “spin” often, though not always, implies disingenuous, deceptive and/or highly manipulative tactics.

Politicians are often accused by their opponents of claiming to be honest and seek the truth while using spin tactics to manipulate public opinion. Because of the frequent association between spin and press conferences (especially government press conferences), the room in which these take place is sometimes described as a spin room. A group of people who develop spin may be referred to as “spin doctors” who engage in “spin doctoring” for the person or group that hired them.


Edward Bernays has been called the “Father of Spin“. As Larry Tye describes in his book The Father of Spin: Edward L. Bernays and The Birth of Public Relations, some situations in 20th-century America where tobacco and alcohol companies used techniques to make certain behaviors more socially acceptable and Bernays was proud of his work as a propagandist.

The techniques of spin include:

  • Selectively presenting facts and quotes that support one’s position (cherry picking)
  • Non-denial denial
  • Non-apology apology
  • Mistakes were made
  • Phrasing in a way that assumes unproven truths
  • Euphemisms to disguise or promote one’s agenda
  • Burying bad news“: announcing one popular thing at the same time as several unpopular things, hoping that the media will focus on the popular one.

For years businesses have used fake or misleading customer testimonials by editing/spinning a customers clients to reflect a much more satisfied experience than was actually the case. In 2009 the FTC updated their laws to include measures to prohibit this type of ‘spinning’ and have been enforcing these laws as of late. Additionally, over the past 5–6 years several companies have arisen that verify the authenticity of the testimonials businesses present on the marketing materials in an effort to convince one to become a customer.

Another spin technique involves a delay in the release of bad news so it can be hidden in the “shadow” of more important or favorable news or events.

See also:
- Propaganda War – Manipulating the Collective Consciousness

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Crowd manipulation

Crowd manipulation is the intentional use of techniques based on the principles of crowd psychology to engage, control, or influence the desires of a crowd in order to direct its behavior toward a specific action. This practice is common to politics and business and can facilitate the approval or disapproval or indifference to a person, policy, or product. The ethical use of crowd manipulation is debatable and depends on such factors as the intention of and the means used by the manipulator, as well as the ends achieved.

March on Washington for Jobs and Freedom in 1963 led by Martin Luther King.

Crowd manipulation differs from propaganda although they may reinforce one another to produce a desired result. If propaganda is “the consistent, enduring effort to create or shape events to influence the relations of the public to an enterprise, idea or group“, crowd manipulation is the relatively brief call to action once the seeds of propaganda (i.e. more specifically “pre-propaganda“) are sown and the public is organized into a crowd. The propagandist appeals to the masses, even if compartmentalized, whereas the crowd manipulator appeals to a segment of the masses assembled into a crowd in real time. In situations such as a national emergency, however, a crowd manipulator may leverage mass media to address the masses in real time as if speaking to a crowd.

Crowd manipulation also differs from crowd control, which serves a security function. Local authorities use crowd-control methods to contain and defuse crowds and to prevent and respond to unruly and unlawful acts such as rioting and looting.

"Morphic Field Manipulation Architecture" similar to the pyramides of the ancient egypt are planed and constructed to manipulate the crowd.

“Morphic Field Manipulation Architecture” similar to the pyramides of the ancient egypt are planed and constructed to manipulate the crowd.

Edward Bernays, the so-called “Father of Public Relations“, believed that public manipulation was not only moral, but a necessity. He argued that “a small, invisible government who understands the mental processes and social patterns of the masses, rules public opinion by consent.” This is necessary for the division of labor and to prevent chaos and confusion. “The voice of the people expresses the mind of the people, and that mind is made up for it by the group leaders in whom it believes and by those persons who understand the manipulation of public opinion“, wrote Bernays. He also wrote, “We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of. This is a logical result of the way in which our democratic society is organized.

In brief, manipulators with different ideologies can employ successfully the same techniques to achieve ends that may be good or bad. Crowd manipulation techniques offers individuals and groups a philosophically neutral means to maximize the effect of their messages.

See also:
- The Morphic Field War

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Manufacturing Consent: The Political Economy of the Mass Media

Manufacturing Consent: The Political Economy of the Mass Media (1988), by Edward S. Herman and Noam Chomsky, is an analysis of the news media, arguing that the mass media of the United States “are effective and powerful ideological institutions that carry out a system-supportive propaganda function by reliance on market forces, internalized assumptions, and self-censorship, and without overt coercion“.

The title derives from the phrase “the manufacture of consent” that essayist–editor Walter Lippmann (1889–1974) employed in the book Public Opinion (1922). Chomsky has said that Australian social psychologist Alex Carey, to whom the book was dedicated, was in large part the impetus of his and Herman’s work. The book introduced the propaganda model of the media. A film, Manufacturing Consent: Noam Chomsky and the Media, was later released based on the book.

The propaganda model
Using the propaganda model, Manufacturing Consent posits that corporate-owned news mass communication media—print, radio, television—are businesses subject to commercial competition for advertising revenue and profit. As such, their distortion (editorial bias) of news reportage—i.e. what types of news, which items, and how they are reported—is a consequence of the profit motive that requires establishing a stable, profitable business; therefore, news businesses favoring profit over the public interest succeed, while those favoring reportorial accuracy over profits fail, and are relegated to the margins of their markets (low sales and ratings).

A study found that in the lead up to the Iraq War, most sources were overwhelmingly in favor of the invasion. (Distortion)

Government and news media
Editorial distortion is aggravated by the news media’s dependence upon private and governmental news sources. If a given newspaper, television station, magazine, etc., incurs governmental disfavor, it is subtly excluded from access to information. Consequently, it loses readers or viewers, and ultimately, advertisers. To minimize such financial danger, news media businesses editorially distort their reporting to favor government and corporate policies in order to stay in business.

Editorial bias: five filters

Herman and Chomsky’s “propaganda model” describes five editorially distorting filters applied to news reporting in mass media:

  1. Size, Ownership, and Profit Orientation: The dominant mass-media outlets are large firms which are run for profit. Therefore they must cater to the financial interest of their owners – often corporations or particular controlling investors. The size of the firms is a necessary consequence of the capital requirements for the technology to reach a mass audience.
  2. The Advertising License to Do Business: Since the majority of the revenue of major media outlets derives from advertising (not from sales or subscriptions), advertisers have acquired a “de-facto licensing authority”. Media outlets are not commercially viable without the support of advertisers. News media must therefore cater to the political prejudices and economic desires of their advertisers. This has weakened the working-class press, for example, and also helps explain the attrition in the number of newspapers.
  3. Sourcing Mass Media News: Herman and Chomsky argue that “the large bureaucracies of the powerful subsidize the mass media, and gain special access [to the news], by their contribution to reducing the media’s costs of acquiring [...] and producing, news. The large entities that provide this subsidy become ‘routine’ news sources and have privileged access to the gates. Non-routine sources must struggle for access, and may be ignored by the arbitrary decision of the gatekeepers.”
  4. Flak and the Enforcers: “Flak” refers to negative responses to a media statement or program (e.g. letters, complaints, lawsuits, or legislative actions). Flak can be expensive to the media, either due to loss of advertising revenue, or due to the costs of legal defense or defense of the media outlet’s public image. Flak can be organized by powerful, private influence groups (e.g. think tanks). The prospect of eliciting flak can be a deterrent to the reporting of certain kinds of facts or opinions.
  5. Anti-Communism: This was included as a filter in the original 1988 edition of the book, but Chomsky argues that since the end of the Cold War (1945–91), anticommunism was replaced by the “War on Terror”, as the major social control mechanism.

See also:
- Mind control
- Spiral of silence

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Science which turns out to be Manufactured Delusion

Time and time again, as an investigative reporter, I’ve had the job of informing readers that their most basic assumptions are wrong.

In the medical arena, this is compounded by public acceptance of lies that seem to be absolute science. However, the “science” turns out to be manufactured delusion. The subject of this article is another such case. It flies in the face of massive propaganda that medical authorities have launched to literally brainwash the population.

The flu season is approaching, and of course we will see the Centers for Disease Control urge all parents to act like good little robots and have the whole family jabbed with flu shots.

The usual warnings and predictions will be trumpeted by the CDC and their compliant media.

The one persistent fact that will be shoved across is: every year in the US, 36,000 people die of the flu. We’ve all read and heard that figure, over and over.

It’s a “necessary” statistic for the CDC. They need to promote it. They need to convince the population that seasonal flu is dangerous.

The American people don’t understand that it’s a lie, a grossly manufactured delusion that bears no resemblance to reality.

A d v e r t i s e m e n t
In December of 2005, the British Medical Journal (online) published a shocking report by Peter Doshi, which spelled out the delusion and created tremors throughout the halls of the CDC.

Here is a quote from Doshi’s report:

[According to CDC statistics], ‘influenza and pneumonia’ took 62,034 lives in 2001—61,777 of which were attributable to pneumonia and 257 to flu, and in only 18 cases was the flu virus positively identified.

You see, the CDC had created one category that combined flu and pneumonia deaths. Why did they do this? Because they assumed that the pneumonia deaths were complications stemming from the flu.

This is an absurd assumption. Pneumonia has a number of causes. But even worse, in all the flu and pneumonia deaths, only 18 were traced directly to a flu virus.

See also:
- Reality Enforcement in a Consensus Reality

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Chemtrails That Don’t Exist Cost 5 Billion a Year To Produce

The cost of a massive program to spray sun-dimming particles into the upper atmosphere in the name of halting global warming, a process some contend is already underway via chemtrails, has been put at just below $5 billion dollars a year.

U.S. scientists writing in the journal Environmental Research Letters concluded that “Planes or airships could carry sun-dimming materials high into the atmosphere for an affordable price tag of below $5 billion a year as a way to slow climate change,” reports Reuters, a process characterized as “both feasible and affordable.”

The cost of using specially adapted aircraft able to operate at high altitudes as a delivery system to disperse sulphur particles was put at $1 to $2 billion a year. Using “giant guns or rockets” would be more expensive.

Co-author Professor Jay Apt of Carnegie Mellon University in Pittsburgh told Reuters that injecting the atmosphere with sulphur but then suddenly removing it from the eco-system could cause temperatures to jump, indicating that the program would have to be ongoing in perpetuity.

The study completely failed to analyze whether such a massive geoengineering program would be a good idea and what environmental consequences it would have.

See also:
- Chemtrailing is Bioterrorism
- Impossibility of Secrets
- Where are all the Insects?

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Propaganda War – Manipulating the Collective Consciousness

An in depth look at how propaganda was used during the Second World
War and how Joseph Goebbels seemed to have mastered the art of spin.
Features expert analysis and rare posters and campaign footage.

See also:
- Impossibility of Secrets
- Rupert Sheldrake: The Habits of Nature
- Reality is created in a Consensus Agreement of all Participants

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Chemtrailing is Bioterrorism

According to the U.S. Centers for Disease Control and Prevention (CDC):

A bioterrorism attack is the deliberate release of viruses, bacteria, toxins or other harmful agents used to cause illness or death in people, animals, or plants. These agents are typically found in nature, but it is possible that they could be mutated or altered to increase their ability to cause disease, make them resistant to current medicines, or to increase their ability to be spread into the environment. Biological agents can be spread through the air, water, or in food. Terrorists tend to use biological agents because they are extremely difficult to detect and do not cause illness for several hours to several days. Some bioterrorism agents, like the smallpox virus, can be spread from person to person and some, like anthrax, cannot.

What is so special about Chemtrails?
Chemtrails are sprayed without being noticed by the majority of the population. This is due the great effort in manipulating the mind of many people through media like movies, using simple but subtle techniques like “predictive programming“.

What is Predictive Programming?

Please note that the manipulation of individual minds can reach a critical mass where this influence jumps over to all other people who belongs to this society (and this has already happened). But the opposite way is also possible: when a critical mass of people is reached, aware of the corruption and manipulation and resisting it, then this will result in a collective awakening. Once a society awakes from it’s sleep and became aware of the crime done to them, the result will be that it will never go to sleep again. So this is a one way ticket.

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Pluralistic Ignorance

In social psychology, pluralistic ignorance, a term coined by Daniel Katz and Floyd H. Allport in 1931, describes “a situation where a majority of group members privately reject a norm, but assume (incorrectly) that most others accept it…It is, in Krech and Crutchfield’s (1948, pp. 388–89) words, the situation where ‘no one believes, but everyone thinks that everyone believes.’”. This, in turn, provides support for a norm that may be, in fact, disliked by most people.

Pluralistic ignorance can be contrasted with the false consensus effect. In pluralistic ignorance, people privately disdain but publicly support a norm (or a belief), while the false consensus effect causes people to wrongly assume that most people think like them, while in reality most people do not think like them (and express the disagreement openly). For instance, pluralistic ignorance may lead a student to drink alcohol excessively because she believes that everyone else does that, while in reality everyone else also wish they could avoid binge drinking, but no one expresses that due to the fear of being ostracized. A false consensus for the same situation would mean that the student believes that most other people do not enjoy excessive drinking, while in fact most other people do enjoy that and openly express their opinion about it.

Consequences of pluralistic ignorance
Pluralistic ignorance was blamed for a perception (among American whites) that grossly exaggerated the support of other American whites for segregation in the 1960s. It has also been named a reason for the illusionary popular support that kept the communist regime in the Soviet Union, as many opposed the regime but assumed that others were supporters of it. Thus, most people were afraid to voice their opposition. Witch hunts in the past and during the Cold War (as recently as the 1950s) could be other cases of pluralistic ignorance.

In a series of studies conducted to test the effect of pluralistic ignorance, Prentice and Miller studied the consequences of pluralistic ignorance at Princeton University. They found that, on average, private levels of comfort with drinking practices on campus were much lower than the perceived average. In the case of men, they found a shifting of private attitudes toward this perceived norm, a form of cognitive dissonance. Women, on the other hand, were found to have an increased sense of alienation on the campus but lacked the attitude change detected in men, presumably because norms related to alcohol consumption on campus are much more central for men than for women. Research has shown that pluralistic ignorance plagues not only those who indulge, but also those who abstain: from gambling, smoking, and drinking and among some who follow vegetarianism. The latter has found that Pluralistic Ignorance can be caused by the structure of the underlying social network, not cognitive dissonance.

Pluralistic ignorance may partially explain the bystander effect: the observation that people are more likely to intervene in an emergency situation when alone than when other persons are present. If people monitor the reactions of others in such a situation, they may conclude from the inaction of others that other people think that it is not necessary to intervene. Thus no one may take any action, even though some people privately think that they should do something. On the other hand, if one person intervenes, others are more likely to follow and give assistance.

Further Reading:
- Manufacturing Consent: The Political Economy of the Mass Media

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Doublethink, a word coined by George Orwell in the novel 1984, describes the act of simultaneously accepting two mutually contradictory beliefs as correct, often in distinct social contexts. It is related to, but distinct from, hypocrisy and neutrality. Its opposite is cognitive dissonance, where the two beliefs cause conflict in one’s mind. Doublethink is an integral concept of George Orwell’s dystopian novel Nineteen Eighty-Four.

To know and not to know, to be conscious of complete truthfulness while telling carefully constructed lies, to hold simultaneously two opinions which cancelled out, knowing them to be contradictory and believing in both of them, to use logic against logic, to repudiate morality while laying claim to it, to believe that democracy was impossible and that the Party was the guardian of democracy, to forget, whatever it was necessary to forget, then to draw it back into memory again at the moment when it was needed, and then promptly to forget it again, and above all, to apply the same process to the process itself — that was the ultimate subtlety; consciously to induce unconsciousness, and then, once again, to become unconscious of the act of hypnosis you had just performed. Even to understand the word ‘doublethink’ involved the use of doublethink.

The power of holding two contradictory beliefs in one’s mind simultaneously, and accepting both of them….To tell deliberate lies while genuinely believing in them, to forget any fact that has become inconvenient, and then, when it becomes necessary again, to draw it back from oblivion for just as long as it is needed, to deny the existence of objective reality and all the while to take account of the reality which one denies – all this is indispensably necessary. Even in using the word doublethink it is necessary to exercise doublethink. For by using the word one admits that one is tampering with reality; by a fresh act of doublethink one erases this knowledge; and so on indefinitely, with the lie always one leap ahead of the truth.

George Orwell’s “Nineteen Eighty-Four

Orwell explains that the Party could not protect its iron power without degrading its people with constant propaganda. Yet knowledge of this brutal deception, even within the Inner Party itself, could lead to the implosion of the State. Although Nineteen Eighty-Four is most famous for the Party’s pervasive surveillance of everyday life, this control means that the population of Oceania – all of it and including the ruling elite – could be controlled and manipulated merely through the alteration of everyday thought and language. Newspeak is the method for controlling thought through language; doublethink is the method of directly controlling thought.

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